Wednesday, August 12, 2015

Viral Advertisement: My New Face. Find Out Why the Razor Ad Trends Worldwide!

To most cultures, especially the Middle Eastern Asian countries, a good full beard is important in establishing manhood and authority. However, these beliefs are tied to long traditions and old customs.

A recent viral video called "My New Face", Israeli advertising agency BBR Saatchi & Saatchi created a 3-minute video of a man doing a life-changing transformation by shaving off his beard. A 44-year-old father named Amit has had his facial hair for 14 years and his family (wife and children) has never seen him without it.

The ad was created for Super-Pharm's private label line of Life M6 Razor Blades. The Youtube video has gotten over 4.9 million views in 2 weeks and a lot of people have commented that the video has made them cry or feel emotional.

Watch the video and let us know what you think in the Today in Manila comments section below!

Via Hareetz

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